TransUnion
Gen Z Report
This project began as a simple Word document detailing Generation Z’s insights and experiences in financial management. I transformed this basic information into a compelling, visually engaging report tailored for C-level financial executives. By incorporating photography to bring Generation Z to life and aligning with TransUnion's visual identity, the dynamic design made the data not only more accessible and engaging for senior executives but also captivating for a broader audience when shared online as a blog post.